Advertise with Healthy Food For Life

Healthy Food For Life Website

If you sell healthy food products, you should be on this site!
The only site of it’s kind in Australia that caters for special dietary requirements
Australia’s largest healthy product database
1000s of health conscious customers
Average browser looks at 21 pages on our site
Customized & targeted campaigns available
Opportunity to communicate quickly & easily with your target market
Highly search engine optimised for key searches such as “healthy products”
Excellent promotional activities including Gluten Free shows and expos nationally
Cost-effective advertising & promotion

Right hand side and top Banners offer sponsors a visually striking position to promote their products. These are available as general advertisements, or targeted advertisements that respond to keywords entered in the HFFL search engine. These are also available on specifi ed pages, such as the online shop front page or shopping basket.

The Product Advertorial is the focal point on HFFL’s Home Page and most powerful, cost-effective method to detail your product’s features, written in an authoritative tone to convey trust and confi dence.

The HFFL Search Engine is designed to source specifi c, relevant information from our product database, recipes, restaurants, stores, shop, suppliers, blogs, reviews and/or articles. Search engine sponsorship guarantees a prominent profi le, as users see your brand every time they search.

Competitions provide a vehicle for interaction, product sampling and increasing brand recognition. HFFL encourages companies to explore this as a fresh direction for promotion and marketing. Write-in Competitions and Giveaways allow people to trial your products in the hope of infl uencing their future purchases and shopping habits.

The Online Shop offers healthy food products, recipe books and DVDs, all categorised by intolerance or health category, such as gluten free, baby and toddler, diabetes and detox. There are a number of advertising opportunities within the online shop including Front Page and Shopping Basket Advertisements.

On all recipe and product pages, there is a designated space for videomercials. These Videomercial Active Links allow you to take promotion further, either through existing commercial footage or a dynamic presentation can be created for you if required.

HFFL members represent an accessible, targeted demographic of interested consumers, and offer innovative opportunities for sponsorship. The Log-in Page advertisement makes your brand the fi rst thing seen as site members login, while the Newsletter offers further exposure with the choice of articles or advertisements to promote your brand.

The Healthy Food Directory is a comprehensive listing of products, restaurants, retail stores, suppliers, reviews and articles. Merchandise can be categorised by product type, brand or targeted dietary requirement and your product can be elevated to the opening entry of each relevant search for a fee.

$299+gst (12 months)
Includes all features of a Free Listing plus an active website link, email address, about us (50 words), and a link to your products on HFFL.

$599+gst (12 months)
Includes all features of a Silver Listing plus about us (150 words), product attributes, product categories, other brands/logos, available from (up to 5 locations) and a link to this listing from each of your individual product pages on HFFL.

Blood screening tests have shown that coeliac disease affects approximately 1 in 100 Australians. It is underdiagnosed, probably affecting over 250,000 Australians, with a range of presentations, however it is estimated that only 1 in 5 to 1 in 8 Australians have currently been diagnosed.
(The Coeliac Society of Australia , March 2008)

In Australia, one adult in twelve has diabetes and the prevalence is increasing. Research has shown that for every person with known diabetes, there is another who has it but has not yet been diagnosed.
(International Diabetes Institute , March 2008)

Healthy Food Media Pty Ltd
227 Moray Street
South Melbourne
Victoria, Australia 3205

Tel +61 (0)3 9686 7997
Fax +61 (0)3 9686 7998